Samia Bayou is an Industry Adviser for Time Partners and is a seasoned investment and wealth management professional with two decades of experience, including four years at the forefront of the digital assets industry. She has consistently advised a global client base of family offices, sovereign wealth funds, ultra-high-net-worth individuals, public figures, institutions, and entrepreneurs.

Samia is currently the Head of Credit (EMEA) at FalconX, a leading institutional digital assets platform. Prior to this, she held senior leadership positions as Head of Credit (EMEA) at Kraken Digital Asset Exchange and Global Head of Private Clients at BlockFi.

Earlier in her career, Samia held senior roles across investment banking and asset management at UBS, Merrill Lynch, Citi, and Société Générale. She also spent five years leading a private family office, focusing on private equity, asset management, and financial advisory.

Samia is a board member of 1-54 Contemporary African Art Fair and a Young Leader at the Queen’s Commonwealth Trust, reflecting her strong commitment to philanthropy, the arts, and inclusive leadership. She is also a passionate investor in early-stage tech ventures and a vocal advocate for advancing women in technology, blockchain, and finance.

Samia holds degrees from King’s College London and the Université Paris-Sorbonne.